PUBLIC RELATIONS CRITERIA

2007 - 2008

  Official rules for Public Relations Entries:

v     For each entry, attach a letter with the following information:

a.   Name of local organization

b.   Name of person submitting entry

c.   Name of local organization president

d.   Name of division entry is for (Radio, Newspaper, Television, Newsletter, Billboard and/or Website)

e.  Detail of entry to explain how entry was used to promote local    organization

v     RADIO - documentation from the radio station on letterhead stationary signed by the station manager showing date, content and length of the PSA and persons involved in the program.

v     TELEVISION  - documentation to include name/type of show on which the spot appeared, date, channel, length of spot.  Documentation to be on station letterhead signed by the station manager.

v     NEWSPAPER - actual clippings of the article(s) from the local newspaper, along with the name of the publication and the date the article appeared.  These may be placed “scrapbook style” in portfolio;

v     BILLBOARDS OR POSTERS – You may submit (1) photograph of billboard along with dates it appeared and the event promoted; (2) actual poster along with information in narrative form where it was used.  (Readerboards or electric signs are not considered billboards).

v     WEBSITE – Please provide URL address and purpose of website along with home page printed out.

v     SCRAPBOOKS – A point system and application for judging scrapbooks will be devised and published in the Fall Achiever.  The point system will recognize newspaper articles, pictures depicting various events (such as NBWW), etc.  The application must be submitted by the entry deadline and the scrapbook must be brought to the 2008 Convention in Nashville for final judging.

  TO BE ELIGIBLE FOR THE OVERALL PUBLIC RELATIONS AWARD THERE MUST BE ENTRIES  IN      MORE THAN ONE DIVISION.

Entries should be submitted to Public Relations Chair, Gail Humphrey.  Entries must be postmarked on or before April 30th, 2008 and mailed to 50 Bounty Lane, Camden, TN  38320.  For questions, write to ghumphrey55@hotmail.com or call 731-584-5469.